No one should forget (Guadalupe) Joe Arenas.This son of Mexican immigrants was born in Cedar Rapids, Iowa and grew up in Lincoln, Neb. during the Depression. Small but determined, Little Joe didn’t play organized football until college yet he still made the National Football League. The high school basketball standout made the varsity hoops squad at the University of Nebraska before transferring to then-Omaha University, where he played both sports, becoming one of America’s most accomplished Hispanic athletes.
He won All-American football honors as UNO’s do-everything offensive cog (1947-1950), averaging 200-plus yards total offense as a junior and finishing sixth in the nation in total offense as a senior. As the go-to back in the single-wing, a precursor to the spread formation, he received snaps from center, called plays, ran, handed-off, passed, caught and punted the ball. He returned kicks and played defense, too.
Two decades later another athlete of color, Marlin Briscoe, became the first black starting quarterback at UNO and in the NFL.
San Francisco made Arenas UNO’s first NFL draftee as an 8th round pick. He enjoyed seven productive years (1951-1957) at halfback, returner and defensive back. He once led the league in kickoff returns and retired as the all-time returns leader. He still ranks ninth in league history in career kickoff return average (27.3).
“If I got one or two blocks, that’s all I needed,” Arenas says. “Just get me started and I’d try to maneuver around and shake ’em off. Just shifty, that’s all. I used to get out early to see teams practice. I’d study their punter and kicker – where they hit it, how far they hit it, getting to know their habits, so I’d know where to stand and what to do.”
After fielding the ball, he let his smarts, instincts and athletic ability take over, netting career marks of 3,798 kickoff return yards and 774 punt return yards. He brought back both a punt and a kickoff for scores. From scrimmage he compiled 987 rushing and 675 receiving yards and scored 16 touchdowns. He also threw a touchdown.
Upon leaving the 49ers he laid off two years to mend injuries before trying out with the Boston Patriots of the new AFL. He soon retired for good. En route home to San Francisco his back flared up and he recuperated in Houston, falling in love with his physical therapist. He stayed, they married and the couple raised two daughters.
He remained in Texas coaching football, working with receivers for College Football Hall of Famer Bill Yeoman at the University of Houston. In the 1980 Cotton Bowl the Cougars upset Nebraska 17-14 when an Arenas receiver made the game-winning grab in the end zone with 19 seconds left. Arenas sent several proteges to the NFL.
Long before any of that, he put athletics on hold and his life on the line serving in the U.S. Marines. He took part in the amphibious landing on the Japanese-fortified volcanic island of Iwo Jima, where he and his fellow “no guts-no glory” grunts staged the bloodiest assault of the Pacific theater. American troops storming the beach were pinned down under heavy fire. Arenas dug in and prayed.
“I got hit the very next day. It was a shrapnel wound and they carried me down the beach, where I got evacuated, and I’m glad I did because that was quite some campaign there. Oh man, I’ll tell you, I was probably fortunate to get hit and get the hell out of there. All my buddies got shot up.
“That was the worst place anybody could have been. The Marine Corps lost more on that island than they ever lost anywhere. The Japanese had the advantage. They were up on two highlands and we were down in a valley. They could see everything going on right down below them. All they had to do was look down their scopes. They were picking us off like clay pigeons. But we had enough force and enough people and material and guts (to prevail).”
He didn’t let his back wound slow his athletic career. He competed with the best, including three 49ers teammates who made the Pro Football Hall of Fame: Joe Perry, Hugh McElhenny and Y.A. Tittle.
Playing in an era before collective bargaining and free agency, he never made more than $10,000. Like other players then Arenas worked a regular off-season job to make ends meet. He was a salesman for spice giant McCormick and Company.
He “never thought” himself or the few other Hispanic players active then, like Tom Fears or Eddie Saenz, as groundbreakers. He’s proud Hispanics have since shined: Joe Kapp, Tom Flores, Jim Plunkett, Jeff Garcia. At 49er gatherings he’s met franchise legends John Brodie, Joe Montana, Jerry Rice. But there, like at UNO alumni events, few teammates are around. “There’s not too many left,” says Arenas, who at 89 is now a widower living in a Webster, Texas retirement center.
Coming back to Neb. gets harder. Besides, there’s no more football at UNO. “I’m really saddened by UNO not playing football anymore.”
He still enjoys watching the game on television, the coach in him critiquing players’ techniques and lack of hustle. He still signs bubble gum cards with his likeness on them that fans and collectors send him.
Gone, but not forgotten.