Marty Shukert has seen his own hometown grow from his expert urban planning
designer’s perspective. The 70-something former Omaha City Planning director,
now a principal at RDG Planning & Design, grew up in Benson. That
community, like much of Omaha, has metamorphosed in his lifetime.
Photo courtesy of Visit Omaha’s Facebook.
Marty Shukert has seen his own hometown grow from his expert urban planning designer’s
perspective.
The 70-something former Omaha City Planning director, now a principal at RDG Planning
& Design, grew up in Benson. That community, like much of Omaha, has metamorphosed
in his lifetime.
Marty Shukert. Photo courtesy of RDG.
Shukert, an Omaha By Design consultant, is impressed by the local construction boom whose infill and renovation is revitalizing the urban core.
When he began his professional career in the early 1970s, Omaha was much smaller. The westernmost city reaches stopped at the Westroads. Boys Town was in the country. Downtown was dying, the Old Market was a fledgling experiment. By the 80s, neighborhood business districts were struggling.
In and out of city employ, he’s seen Omaha make horrendous mistakes (North Freeway) and cultivate unqualified successes (Old Market). He witnessed $2 billion in riverfront and downtown redevelopment. He saw an abandoned tract of prime land repurposed as Aksarben Village and the entire Midtown reactivated. After years of decline, he saw South Omaha remake its old industrial and business districts. After years of neglect, he’s seeing North Omaha revitalized.
His old stomping grounds, Benson, is one of several historic named neighborhoods enjoying a renaissance after going stagnant or suffering reversals.
After decades of suburban sprawl, Omaha’s recast its gaze inward. Shukert is taken aback by the multi-billion dollar resurgence transforming Old Omaha.
“I don’t think there’s any question about” the dynamic development space Omaha’s in,
he said.
Just the housing slice alone of this big pie is impressive.
“The number of in-city or central city housing settings being built is dramatic,” Shukert
said. “We’re building that density.”
After years wondering why developers weren’t doing mixed-use commercial-residential
projects in the urban core, they’ve become plentiful, including the Greenhouse where
RDG offices, and the Tip-Top.
“The other thing that’s interesting to see is the flowering of neighborhood business districts.
When you look at something like Vinton Street or South Omaha or Benson or Dundee or
Old Town Elkhorn or Florence or the 13th Street Corridor or a number of other places,
they’ve really become interesting little innovation centers.
“There’s now the Maker neighborhood developing.”
He said a few district stakeholders kept them going when times got hard.
“Then they got an infusion of activity in the 1980s. Dundee kept going with a few blips.
Benson sort of took a dip. And then a funny thing happened in that a new generation of
people – younger Genxers and millenials – discovered these areas were kind of cool.
They’d traveled and seen other things and they saw the space was cheap and said, “Why
not?”
Designated Business Improvement Districts, TIF and historical credits opened funding
streams and tax breaks.
“So now you see this flowering of these areas. You see what Benson has become. Where
20 years ago it would be a desert on Saturday night, now you can’t find a parking place.
Jay Lund and Matt Dwyer in Blackstone District, with the impetus of the Nebraska Medical
Center’s investment and status, had the vision to not just talk about what could happen
there but actually went out and bought buildings and made it happen.
“Latinos and others have made South Omaha and Vinton Street a real center for business
enterprise.
“All these forces came together and found fertile ground in these neighborhood business
districts, and that’s a very exciting thing to see.”
The momentum extends well beyond the urban core. Old Elkhorn is enjoying a renaissance.
“There’s nothing wrong with West Omaha having its own version of the Old Market,” Shukert
said of this historic district filled with eateries and galleries.
West Farm development rendering.
“We’ll see what happens with West Omaha’s own version of Aksarben Village,” he said,
referring to Noddle Companies’ mammoth West Farm development.
In North Omaha, the historic 24th Street business district is reemerging after years of
disruption and disinvestment. Florence is enjoying a comeback. North 30th Street is
seeing pockets of major development (the Metropolitan Community College Fort Omaha
campus and the Highlander project), but the Ames Avenue to Cuming Street Corridor is
still ripe for new investment.
The Highlander.
.
That’s a very interesting development corridor because of the nearness to Creighton
University, the Nebraska Medical Center and Metro Community College, another key
player
in that area, and to NuStyle’s redevelopment of the old Creighton Medical Center. So
that becomes a very important and vital development corridor.”
Shukert applauds recent gains made by North Omaha African-Americans in employment,
education and other areas of disparity that a decade ago made this populace among this
nation’s poorest. New data show great progress. These socio-economic strides coincide
with the area’s rebound and reflect the work of many change agents, including the
Empowerment Network, plus projects and programs to increase home ownership,
improve neighborhoods and reduce crime.
“Some of the stuff done over the decades has really begun to take root. It’s a slow process.
It all doesn’t happen at once. But for the first time we’re really seeing quantifiable progress
and reversals happening in North Omaha, and that’s all really good. You really do get the
sense the ship has turned and it’s taken the efforts of many people over a number of years
to get there.
“The momentum now is clearly there.”
Something that hindered North O progress, he said, was the North Freeway, a 1970s Urban
Renewal project he called “a monumental mistake.” It effectively severed a community and
its “damaging” impact lives on today.
“It shouldn’t have been built. Now that it’s a fact of life, we’ve got to figure out what to do with
it. One thing that is an expensive but creative solution is to cap part of it or put bridges or
parks or development over it. I really think that needs to happen.”
Moving from the macro to micro, he said, “One of my pet peeves is the environment under
interstates. These are just dismal environments. Barren concrete. Broken up sidewalks. Dim.
Unsafe looking. They’re not what a city of our aspirations should have. And this gets to
another of my pet peeves – the condition of some of these routine environments” –
distressed sidewalks, curbs, streets, stairs – “we pass every day and anesthetize ourselves to.”
Growing Omaha is experiencing more traffic congestion. This once 15-minute trip city is
25-minutes today. The federally-funded Bus Rapid Transit or BRT system slated to start
running in 2018 and a possible streetcar system may relieve jams and better connect people
to jobs, shopping, arts and entertainment.
“I think transportation is a really important issue. We honestly don’t have the density or even
the space to build a rail transit system here. Transit and transportation modes are really
fundamental to building the density we need. The BRT idea has gotten popular because its
a way of accomplishing some of those purposes affordably. The BRT is not cheap. It’s a
$30 million proposition. But compared to rail – estimated at $130 million – it’s really cheap.”
Omaha’s Old Market
The Mercer family did preserve and activate an adjacent former produce district as the
Old Market.
“Had they not had the vision to start and sustain the Old Market, nothing would have
happened,” Shukert said. “We wouldn’t be here talking about how good downtown is
without them, Their work over the years has been just fundamental. The Old Market
really kept people coming here after hours, and if you don’t have that, you don’t have
a contemporary city center.
“Now it’s interesting to see that sort of momentum spreading out around the city in
these neighborhoods that have been up again and down again and now they’re very
much up again as urban settings.”
He wishes developers and planners would approach more downtown projects the
way the Mercers did.
“What’s always been terrific about the Old Market is it’s incrementalism – it was not
all done at once – and its scale. There’s not any space that’s over-scaled.”
In downtown, he said, “the big projects are nice but the scale sometimes is too big or
they’re done as super blocks or separated from their environment and don’t have
much in the way of spin-off effects, and the finer grain projects are what really add
life to the place.”
He described the Hilton and First National Tower structures as “introverted projects
that don’t have much surface area,” adding, “I’m not criticizing those projects
because they’re creatures of their time.”
“I think we’ve always had a problem in Omaha of building very good individual projects
and not building the fabric that links those together. We’ve not built a public environment
that gets people out of buildings. You can look at downtown Omaha at noon and go,
where are all the people? It’s a function of that introversion – of these big projects that
tend to keep their people captured inside.”
The Capitol District.
Mike Moylan’s (Shamrock Development) mixed-use Capitol District is designed with connectivity in mind.
“It’ll be interesting to see how Capitol District develops because it aims to create a private-public space that isn’t just sort of ornamental but actually is activated by things around its edges.”
Shukert embraces public spaces that engage. “We don’t have that kind of a plaza or space in downtown.” He said if Capitol District is to fulfill that, “it will depend on how it’s programmed and subdivided and detailed. If these spaces surrounding it are filled with shops and they’re all leased and doing well and there are people out here at noon eating outside, it will work. And if not, it will feel pretty empty.”
“First National Bank has built some really nice outdoor public spaces that are private property and they’re very nice gifts to downtown,” he said, “but they’re not active spaces. They’ve tended to be more
ornamental because they’re not surrounded by things.”
Despite misfires, he believes Omaha’s “generally done open space well.” The
Gene Leahy Mall included. “I think the Mall is looking its age and is going to be
going through at least a second high-end, high-art designer look at it. But it was
a revelation when it opened. It was full of people. Heartland of America is a really
nice space with the connection to the riverfront and all those things within their
constraints.” He also likes the space at the foot of the Bob Kerrey Pedestrian Bridge.
Two central city projects offer contrasting public spaces.
Aksarben Village’s Stinson Park.
“Aksarben Village has been very successful and a contribution to that success is Stinson Park. That park works not because it’s monumental, even though it’s a good-sized space, but because it’s got trail connection, playground and kids-oriented stuff, space for concerts, smaller areas along the street where you don’t have to deal with the rest of it. Turner Park has the same kind of relationship to Midtown Crossing, but I don’t think it’s as successful. It’s a nice space, but it doesn’t have the same relationship to the things around it.”
The site of the recently razed Civic Auditorium offers a unique development opportunity downtown.
“Omaha, like most cities undergoing downtown renaissance, is building a lot of apartments and rental
settings for empty-nesters on both sides of the age spectrum. But it’s not
building a neighborhood. The important thing we ought to be doing, rather than
always the same model culture of five-story or greater apartment buildings, is
high density but still largely single-family urban neighborhoods. Let’s make this
a place where families will live.
“Another opportunity like that is where Enron Center isn’t. There’s one building
that Physicians Mutual has, but there’s still the rest of that site over there on the
west side of 24th Street (and Dodge) that’s never really developed.”
Marty Shukert has seen his hometown grow from his expert urban planning designer’s perspective.
The 70-something former Omaha City Planning director, now a principal at RDG Planning & Design, grew up in Benson. That community, like much of Omaha, has metamorphosed in his lifetime.
Shukert, an Omaha By Design consultant, is impressed by the local construction boom whose infill and renovation is revitalizing the urban core.
When he began his professional career in the early 1970s, Omaha was much smaller. The westernmost city reaches stopped at the Westroads. Boys Town was in the country. Downtown was dying, The Old Market was a fledgling experiment. By the ’80s. neighborhood business districts were struggling.
In and out of city employ, he’s seen Omaha make horrendous mistakes (North Freeway) and cultivate unqualified successes (Old Market). He witnessed $2 billion in riverfront and downtown redevelopment. He saw an abandoned tract of prime land repurposed as Aksarben Village and the entire Midtown reactivated. After years of decline, he saw South Omaha remake its old industrial and business districts. After years of neglect, he’s seeing North Omaha revitalized.
His old stomping grounds, Benson, is one of several historic named neighborhoods enjoying a renaissance after going stagnant or suffering reversals.
After decades of suburban sprawl, Omaha’s recast its gaze inward. Shukert is taken aback by the multi-billion dollar resurgence transforming Old Omaha.
“I don’t think there’s any question about” the dynamic development space Omaha’s in, he said.
Just the housing slice alone of this big pie is impressive.
“The number of in-city or central city housing settings being built is dramatic,” Shukert said. “We’re building that density.”
After years wondering why developers weren’t doing mixed-use commercial-residential projects in the urban core, they’ve become plentiful, including the Greenhouse where RDG offices, and the Tip-Top.
“The other thing that’s interesting to see is the flowering of neighborhood business districts. When you look at something like Vinton Street or South Omaha or Benson or Dundee or Old Town Elkhorn or Florence or the 13th Street Corridor or a number of other places, they’ve really become interesting little innovation centers.
MindMixer is more than a great name, it has a great concept and utility behind it too. Entreprereurial partners Nick Bowden and Nathan Preheim have combined their urban planning and tech savvy skill sets to an online platform that is rethinking the town hall meeting. My B2B Omaha Magazine story about the duo and their innovative Omaha-based business follows.
MindMixer founders Nathan Preheim (left) and Nick Bowden
Urban planners turned entrepreneurs Nick Bowden and Nathan Preheim never got used to the slim turnouts that town hall meetings drew for civic projects under review. It bothered them that so few people weighed in on decisions affecting so many.
Preheim, 39, and Bowden, 29, also didn’t feel comfortable cast in the roles of experts who knew what was in the best interests of citizens. They felt too many good ideas went unheard in the process.
The way the Omaha natives saw it, a new approach was needed to better engage people in civic discourse and therefore help build stronger communities. “Lucky for us, urban planning is really stodgy,” says Preheim. “Technology has not really infiltrated the inherent processes within the field, so there was a great opportunity for us to integrate technology into public participation. That’s where we kind of came up with the solution to a very common problem—how do you get more people engaged and interested in talking about community betterment?
“Town halls had been and still are the primary vehicle by which cities solicit feedback. They’re hundreds of years old, and they really haven’t changed much at all. We saw an opportunity to enliven the conversation by inverting that model and empowering people to be a part of that change.”
The business partners developed a startup technology company called MindMixer (see related story on page 33) whose online platform offers a virtual front porch for ideas and opinions to be shared, noticed, and acted upon.
Nathan Preheim
“We’ve always felt that people generally care for their community, but maybe it was an issue of convenience, not an issue of apathy, that prevented them from participating,” says co-founder and CEO Bowden. “Our founding premise is that technology can break that barrier of convenience and open up a bigger world of potential inputs.”
Co-founder and COO Preheim says, “There’s probably something I could learn from you; there’s probably something you could learn from me. We’re way smarter together than we are individually. I think some of that same mantra and guiding force influences what we’re trying to do here.”
“Our purpose is to build a stronger community by involving people in things that matter,” says Bowden. If the response from investors, clients, and everyday citizens is any indication, these visionaries have found a powerful engine to connect everyday people with local government bodies, schools, hospitals, and organizations of all kinds.
“We’ve always felt that people generally care for their community, but maybe it was an issue of convenience, not an issue of apathy, that prevented them from participating.” – Nick Bowden
Launched in 2011, MindMixer, which offices at the Mastercraft Building in North Downtown, has more than 400 clients and expects to reach 1,000 by year’s end. As of July, MindMixer had raised $6.2 million in venture capital, much of it from local investors, to develop its tool. The company’s roster of 30 employees is also expected to grow.
By digitizing the town hall, MindMixer facilitates discussions and debates for projects large and small, from rebranding the entire San Francisco public transit system to a crosswalk put in outside Omaha’s TD Ameritrade Park.
Whatever the idea, whether it relates to recreation or education or health care or some other quality of life issue, people now have a 24/7 avenue to have a say in it.
Preheim notes, “We think we’re the first company that’s trying to pull this off—to unify all those different communities and allow you to sort of contribute to each of them from a single place. It’s providing opportunities for people to give back or reinvest or make a contribution. We’re a funnel, we’re a vehicle, we’re kind of giving voice to people who may not have had that before. It’s empowering, it’s uplifting.
“We are part of something, call it a new movement if you will, that’s enabling better transparency and decision-making by stakeholders who are sort of tapping into the collective wisdom of their constituents. We’re kind of in the meaningful change business. That’s exciting stuff.”
Nick Bowden
Validation that they’re onto something big, Preheim says, also comes in the large “number of citizen-submitted ideas that have actually been carried forward and implemented” nationwide and the sheer participation happening on sponsored MindMixer sites.
“Last year, we engaged over 800,000 participants, and those 800,000 participants submitted over 38,000 ideas,” says Preheim. “Those are empowering statistics, these are encouraging numbers.” He projects two million-plus participants to submit upwards of 100,000 ideas in 2013.
Sometimes, projects respond to urgent human needs. For example, MindMixer-supported sites which assisted citizens organizing to fight back flood waters in Fargo, N.D., as well as those rebuilding neighborhoods in tornado-ravaged Tuscaloosa, Ala.
The startup’s success earned it 2013 Innovator of the Year honors from the Greater Omaha Chamber of Commerce and Technology Company of the Year recognition from the AIM Institute. Forbes magazine named Bowden an “up and comer.”
With the growth and attention come pressures to relocate, but Bowden and Preheim are determined to prove a tech company can make it big in Omaha. They believe there’s enough talented, smart people locally to lead the paradigm shift the company’s helping lead. MindMixer’s big aspiration is restoring the fabric of community by being the front porch of the internet, where people discuss things that matter and get involved in making positive change happen.
To see this story and other stories in this issue of Omaha B2B Magazine visit its website at: http://omahamagazine.com/category/publications/b2b-magazine/
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Author-journalist-blogger Leo Adam Biga resides in his hometown of Omaha, Nebraska. He writes newspaper-magazine stories about people, their passions, and their magnificent obsessions. He's the author of the books "Crossing Bridges: A Priest's Uplifting Life Among the Downtrodden," "Alexander Payne: His Journey in Film" (a compilation of his journalism about the acclaimed filmmaker) "Open Wide" a biography of Mark Manhart. Biga co-edited "Memories of the Jewish Midwest: Mom and Pop Grocery Stores." His popular blog, Leo Adam Biga's My Inside Stories at leoadambiga.com, is an online gallery of his work. The blog feeds into his Facebook page, My Inside Stories, as well as his Twitter, Google, LinkedIn, Tumblr, About.Me and other social media platform pages.
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